Don't Sweat the Sales Stuff
Selling is really quite simple and not nearly as scary as some people think. You get a list together of why your service or product is of value to your prospect and are willing to promote it. What’s in it for them? How are you going to make their life wonderful? Many people think about telemarketing and all those relentless calls you get at home when they think about selling products or services. It can be lawn maintenance, newspapers, carpet cleaning or just about anything else that you might find annoying to talk about after a full day of work. Usually the calls happen on your way out the door or when your right in middle of making dinner or, God forbid, relaxing for 5 minutes. You want to be naturally confident. That energy comes from knowing what you offer has value. You pull it off something like this: “Here's what we offer. This is what we do really well and this is what is excellent about our products. Here’s the value for you. This is how much it costs.” I...